So you have a great idea for a business and dream of making millions in just a couple of years? Here are expert tips on how to make your start-up company a success.
STEP 1: FIND YOUR WHITE SPACE
Question to ask yourself: What area is lacking? All you need to do is find that one area that is lacking and that you feel that you can contribute to.
STEP 2: KNOW WHO YOU'RE SELLING TO
Question to ask yourself: Who is my customer and what do they need?
STEP 3: GO WITH YOUR GUT
Question to ask yourself: Do I really believe in this company or this product?
STEP 4: EXPAND YOUR BUSINESS WITHOUT LOSING YOUR ESSENCE
Question to ask yourself: What makes sense today?
If you have a great idea, especially one that hasn't been done before, make sure that you work hard to launch as soon as possible.
STEP 5: FIND YOUR A- TEAM
Question to ask yourself: Are my partners and employees as passionate about this business as I am?
Never forget that strong players build strong brands.